Proud to support
The Bow Valley
Community Foundation
Web design and maintenance aimed at helping you build the right content supported by a solid web strategy and relevant online communication tools.
Are you getting full value from your web design expenses?
After some 20 years in service as a Web exploration tool, the most important and universally useful
'App' for any device, mobile or desktop, is still the web browser."
(Garth Henderson, Website Designer, Canmore, Alberta, www.sitesatwork.com)"'Build it and they will come' is not a plan..."
(Tony Wanless, Management Consultant, Minding Your Business, Financial Post, Comment, Feb.25,2013)"Designing for the Web is no longer about designing web pages, but more about designing content"
(Tim Carr, founder 3rd Eye Vision commenting in .NET issue 171.)
Why web design & internet marketing shouldn't be "set-and-forget" afterthoughts.
Setting a simple, brochure-style website is a start, but only a start. Setting and forgetting it is a recipe for online obscurity.
- In 2013 Canmore / Banff businesses can expect added pressure to interact with clients via Mobile displays.
- Today's noisy online milieu requires a content strategy and coordinated communications via several web channels.
- Maintaining a productive web presence requires awareness and learning new web-related business skills.
- Business use of the Social Web demands personal engagement, concerted effort and some know-how.
- Web content needs planning and constant attention to communicate well with a diverse audience.
- Planning the right approach and choosing the right tools for developing your web presence is key.
- More than creating image, it's about better communication with your existing and potential customers.
Competing online in a technology driven market isn't about filling your web pages with the latest display gadgetry. It's about staying on top of communications fundamentals with a web presence relevant to your audience's information needs. It's about having the right content in the right places on the web and keeping your story updated and relevant. |
We are interested in helping you to round out your business & marketing plans with a well-designed presence on the World Wide Web. While we do create custom website designs, we will enthusiastically assist you with setting up and maintaining many of today's open source web publishing systems, blog engines and/or social media applications. |
We write web-ready copy and prepare photos, video and other online media. We optimize your web pages and content to make them as search-friendly as possible. Keen about the business potential of "cloud" applications, we always strive to integrate these technologies with your workflow for best effect. |
"The whole point of social media is to personalize and humanize your brand."
(Brett Wilson, Author, Businessman, Philanthropist.
Commenting on the use of Social Media in business - FP Entrepreneur, National Post, Mar. 11, 2013)
The Web is far from static. Your online profile needs to move ahead in concert with relentless Internet change and the constant emergence of new technologies.
"It's now possible to be highly informed but not well-informed."
(Clay Johnson, author, The Information Diet, speaker- Mesh Conference, Toronto, May 23, 2012)